Friday, January 22, 2016

GM launches shared-ride service called Maven

Uber and similar ride sharing business still face stiff resistance from local municipalities loyal to the old ways of doing business. GM's entrance into ride sharing business through Maven suggest ride sharing is not a fade. As the number of driver licenses issued in the United States continues to decline, ride-sharing is filling a need for a tech savvy/dependent generation. Traditional cab companies either adapt or follow the buggy whip industry into a niche market existence.

Headline: GM launches shared-ride service called Maven

DETROIT — Losing no time after deals involving Lyft and Sidecar, General Motors announced Thursday that it will create a new car-sharing service called Maven.

The unit has already been given 40 employees and will operate a test project in Ann Arbor, Mich., about an hour's drive from its Detroit headquarters. Ann Arbor is home to the University of Michigan, where it is expected to find interested customers among students and faculty.



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